Make the right impression

It takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like it or not and whether they’ll stay or leave.

Why?

It’s a simple matter of choice. Chances are, for any given search query, there are multiple search results that fit the needs of the user.

It's simple economics:

A surplus of good options drives the price, or in this case, the level of tolerance for bad websites, down.

So yes, websites are judged swiftly and ruthlessly.

The best way to get rid of snap judgments on your homepage is to improve its design.

While this may feel like a massive undertaking. You can read on and implement what you've learned together with the SbitSoft team to make sure your redesign avoids the fatal 0.05 seconds in the future.